Finding New Clients for B2B SaaS With Outscraper
As in physical product sales, B2B sales channels and B2C sales channels are very different from each other for a SaaS. While providing a B2C service, content marketing, SEO, SMM, and digital advertising are used to reach potential customers who are in need of service. In addition to using all these channels for B2B SaaS marketing, it is very important to create cold outreach campaigns to the businesses in the target market.
For example, you may have developed a SaaS that will facilitate the work of real estate agencies. Product works great, new features are added every month, and now it is ready to be launched in its current form. The real challenge waiting for you now is to find new clients for your SaaS and increase your MRR.
Your web page is ready, you have opened your social media accounts. You have also posted tutorials on your YouTube channel. You are also listed on Product Hunt. Content is ready that you can reach anyone who will use focus keywords to reach such a service.
However, many potential customers will never know about you. At this point, we recommend you to try cold outreach channels to reach all real estate agencies in your target market.
A real estate agency that will be your target potential customer can be reached through cold calling, cold email marketing, direct mail marketing or audience targeting ads campaigns. All these channels should be evaluated according to the capabilities and skills of the marketing team.
No matter which channel you are going to start a marketing effort from, there is something you need in this scenario. It is list and contact data of real estate agencies from your marketing area.
At this point, Outscraper services offer you all the data you need. Outscraper is also a SaaS that works on web scraping. It is very useful in scraping Google services, especially Google Maps.
Using Google Maps Data Scraper to Find All Businesses on Target Market
Google Maps is the world’s largest business directory. The easiest way to find specific groups of businesses anywhere in the world is a Google Maps search for that category. It is possible to browse all possible categories for B2B. This is a boon for SaaS founders looking for businesses in their target market. Outscraper Google Maps Data Scraper lets SaaS founders scrape this huge directory to reach their potential customers in the target market.
Google Maps normally includes details such as a business’s full address, phone number, website, opening hours. Outscraper makes it possible to use Emails & Contacts Scraper service as an enricher service in addition to Google Maps Data Scraper service. Thus, in addition to these standard data, you can simultaneously scrape the email addresses, contact information and social media accounts of a business. It is such extra capabilities that set Outscraper apart from many different Google Maps scraping services and tools. The results will be regular and satisfying.
Task result file can be opened with any desired spreadsheet viewer. Also it is possible to choose a file format from the task create screen. The results of the task created with the example parameters will be like this:
To review the result file, you can download it from: Santa_Barbara_Real_Estate_Agencies
The list includes the phone number, full address, website, email addresses, contact information, and social media accounts of a real estate agency. Thanks to this list, now it is feasible to start a marketing easily.
You can do cold email marketing, telemarketing, or direct mail marketing with this data. It is all possible. You can also use that data list for audience targeting. For details, we recommend that you take a look at this article:
And also following articles can be read for more details and tutorials about “How to use the Google Maps Data Scraper?”